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Clear, practical tips to help your business win more customers from their phones.

• Website or just Instagram? What your business really needs

  Instagram is useful, but it rarely shows up on Google when people search for you. Here is why your business needs a website and how the two work together.

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• How to get your business on Google Maps

  Create and improve your Google Maps listing so local customers find you: category, photos, opening hours, reviews and website.

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• What a restaurant website needs: 7 essentials

  Menu, bookings, photos, opening hours, map, languages and speed: the 7 things your restaurant or bar website cannot do without.

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